Gray In Combination
Monochromatic Gray
Analogous Gray
Complimentary Gray
Triadic Gray
Gray For You
Gray Hues
Gray Tints
Gray Shades
Gray Tones
Gray In Nature
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Gray In Psychology
In color psychology, grey represents neutrality and balance. Its color meaning likely comes from being the shade between white and black. However, grey does carry some negative connotations, particularly when it comes to depression and loss. Its absence of color makes it dull. Grey can be used for font color, headers, graphics, and even products to appeal to a mass audience.
Apple is an example of a brand that uses the color grey in its branding. After all, many of their laptops are in a grey or silver tone as its neutral color doesn’t put anyone off. On their website, they use the color grey for their header to contrast against a white logo. However, throughout their branding, you’ll see a balance between white, black and grey used which can help maintain a clean, neutral look.
Gray In History
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