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Orange Explained

The color of adventure and social communication.

Orange In Combination

Here are some different ways orange has been combined.






Orange For You

Orange Hues

Orange Tints

Orange Shades

Orange Tones

Orange In Nature

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Orange In Psychology

In color psychology, orange represents creativity, adventure, enthusiasm, success, and balance. The color orange adds a bit of fun to any picture, website, or marketing material it’s on. Despite its attractive color, it’s not as commanding as the color red. Many marketers still use the color for a call to action or areas of a website that they want to draw the eye as well.

Orange’s color meaning shines through in logos like Nickelodeon and The Home Depot. Nickelodeon is a children’s channel and so the logo accurately represents the creativity and enthusiasm that a children’s show would need through their playful orange color. The Home Depot sells products that you can use for your home. Many Do it Yourselfers (DIY) head to Home Depot to buy products to renovate their home or make adjustments. The orange logo here also represents creativity.

Orange In History

Those who have ever wondered which orange referred to first, the color or the fruit, need to wonder no longer. The fruit was first cultivated in China and gradually spread West, leaving its name scattered and its wake like a carelessly discarded peal.
Orange as the name for color only emerged during the 16th century. Before that, English speakers had used yellow-red to describe it.
Orange has confidence in it. If blue is a stand-in for the hazy unknown, its color wheel opposite has urgency. It is used to draw attention to potential danger. Black boxes in aircraft are, in fact, orange, hoping this will make them easier to find in the event of a crash.
Thanks to the influence of the House of Orange on early modern Europe, the color has had a wide Geographic reach. Its most obvious association is with the Netherlands, with Dutch teams playing in orange garments, and South African Dutch colonies were known as the orange free state with an orange flag to match. The Dutch have primarily owned the color.

The color is also linked with Protestantism and protests, particularly in Ireland, where Protestants are known as Orangemen. Orange sparks in fashion. Art deco in the 1920s shows orange is a permanent fixture. It also had its Moment In the late 1960s and 70s. The color became the signature color of one of the world’s most successful luxury brands, Hermes.

“Orange is red brought nearer to humanity by yellow.” And indeed, orange does seem to be forever in danger of sliding into another color category, red and yellow and either side or brown below. Part of this is because orange wasn’t seen as a separate color and its own right until relatively recently so even colors that now seem obviously orange, for once thought of as red or yellow Hughes.

This new school of artists, fired up on new color theories of color contrast, made extensive use of orange. Impressionists paired orange and blue to produce zing and differences deployed repeatedly by Toulouse-Lautrec, Munch, and VanGogh. Whatever the medium, there’s no denying oranges are of braggadocio. Many brands, including Nickelodeon, EasyJet, and Hooters, have made use of its vibrancy and visibility. Orange is like a man, desperately seeking to convince others of his powers.

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